MIAMI, Oct. 05, 2021 (GLOBE NEWSWIRE) — Business Telecommunications Services (BTS), a leader in telecommunications for more than 20 years, announced the launch of its new corporate image. This is the first image change since the company was founded in 1993. The new image is intended to represent BTS facing new digitalization opportunities and challenges in the industry with a fresh approach. This is also reflected in their renowned slogan, “Same principles, same values, new challenges, new look”.
The new logo uses disruptive colors in a sound wave design while retaining the essential elements of the previous image. These elements include the typeface and the boxes containing the company abbreviation. The logo represents the company’s spirit of innovation with a design that also reflects the company’s history.
“We are in a constant process of transformation,” said Ricardo Olloqui, president and co-founder of BTS. “This new image represents our future and the new projects we are developing while maintaining the essence of BTS.”
The comprehensive rebranding initiative includes the new corporate image, new product naming conventions, an updated line structure and a new website.
To learn more about BTS and their new corporate logo, please visit www.bts.io.
About Business Telecommunications Services
With over 18 billion minutes per year, BTS is ranked in the top 10 carriers in the world by minute volume. Their more than 600 direct network partners are the backbone of their global presence, which reaches over 85% of the world’s population. It’s a powerhouse competing with some of the world’s largest companies, a one-stop-shop for customizable voice dialing and messaging solutions with the scale needed to impact global business revenue and profitability. clients. In 2017, BTS launched a joint venture with Softbank called S and BTS to provide digital voice services to its global customer base. www.bts.io.
Picture 1: New BTS logo
This content was posted through the press release distribution service on Newswire.com.